Matthew Dugger
Creative Direction
About
CV
With over 15 years of experience, Matthew Dugger (aka Hewy) is a multidisciplinary creative director and agency leader with a wide roster, working at the intersection of brand identity, packaging, and advertising—a creative polyglot and dopamine chaser.
Collaborating with clients worldwide, he combines big-picture creative vision with flawless execution, creating beautiful design solutions that resonate with customers throughout their journey, fueling business growth and cultivating lasting relationships.
Client
ProjectIndustry
Artly AI Coffee
Branding an AI Barista BotTech Startup
Warner Bros. Discovery
American Dad + Green Day (Punk Bunny)Entertainment
Atlanta Symphony Orchestra
24/25 Season CampaignArts & Culture
RangeWater Properties
Camino Vibrant LivingReal Estate
Warner Bros. Discovery
#AmericanDrag Entertainment
P&G
Standout Emerging Leaders Conference CPG, Experiential
R.S. Lipman
Heroes Vodka Visual Identity
Beer, Wine & Spirits
ANA Airlines
The ANA Experience: Japan Elevated Brand Activation
SubwaySubway Series Branding Quick Service Restaurant
CoMADE
Visual Identity for Startup Accelerator Startup
Kroger
Treasure EmporiYum ActivationCPG
The Brandery
Rebranding a Brand-First Startup AcceleratorStartup
Lightfold
Branding an Independent Animation Studio Entertainment, Startup
Frameworks
Contracting, With Attitude Startup, Real Estate
RangeWaterLuxury Real Estate Branding Real Estate
Healthy App
A health app that pays you to be healthy Startup, Tech
Advertising Over The Years
A collection of advertising concepts by me Advertising
Packaging Designs
Various packaging designs from over the yearsCPG